Google Search and Shopping Ads for Ecommerce Current Status Not Enrolled Price $147.00 Get Started orLogin Learn from Caravan Digital agency owner Eagan Heath (and his team) how to succeed with Google Search and Shopping Ads for Ecommerce. From setting up your account to researching keyword phrases to writing ads to optimizing and scaling them up. Course Content Expand All Google Search Ads 14 Topics Expand Lesson Content 0% Complete 0/14 Steps Will my ads be profitable? Projecting or Calculating Your CPA based on CPC and Conversion Rate Keyword Research Brainstorming for Ecommerce Using SEO Data for Google Ads Keyword Research Performance Max Google Ads Tutorial_ P-Max Considerations, Setup & Optimization Google Shopping Ads 5 Topics Expand Lesson Content 0% Complete 0/5 Steps Mastering Google Shopping (Overview) Setting Up a Google Merchant Center Feed Setting Up Google Shopping Ad Campaigns Optimizing Google Shopping Ads (Basic) Optimizing Google Shopping Ads (Advanced) How and Why to Become a Master Copywriter 10 Topics Expand Lesson Content 0% Complete 0/10 Steps Why Copywriting Matters & How to Become a Master Copywriter Reasons People Buy Nobody Cares About You in Your Copy Develop a Copywriting Mindset Headline Formulas to Try Writing Great Bullet Points Communicating Based on Temperature Creating Your Customer Avatar or Persona Copywriting Principles & Practices to Follow Homework & Further Resources