Scroll Tracking Event Setup

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This Google Tag Manager set up is very similar to video view tracking in the previous topic, so refer to that as needed and substitute in this GTM setup.

 

Google Tag Manager Scroll Depth Variables

 

Google Tag Manager Scroll Depth Trigger 

 

You might strongly consider only firing this on “Some Pages,” since 50% scroll depth will be relative to each page. If there is no scrolling on your contact page, for example, it will just fire automatically.

 

Google Tag Manager Scroll Depth Tag