In this class, we cover
- the basics of why we use analytics
- how to install Google Analytics and make sure it's working correctly
- some definitions of the terms you'll see
- what reports are available and which are most important
- how to set up goals to track important website visitor activity
Slides are available here.
- Set up and log into Google Analytics if you haven't.
- Make sure it's working properly on your pages.
- Set up 3 website visitor goals to track.